on Colette Broomhead

Category Archives for Uncategorized

How to Create an Irresistible Lead Magnet

Your email list is your new (or not so new) obsession.  Each time someone subscribes there’s a party going on in your head but when someone unsubscribes… well let’s just say, it doesn’t make for a good day… You’re surrounded by online voices bragging about how their lists are growing by bajillions (yes, that’s a number…) a […]

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How to Improve Your Average Bounce Rate

Hey Friend! The fact that you’re here means that you’ve discovered the importance of keeping your readers engaged when they land on your website – or perhaps you’ve just heard that it’s super important to improve your average bounce rate… but you have no clue what that even means! Either way, this post is going to […]

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What are KPI’s and What Should You Measure in Your Online Business?

“Measure what is measurable and make measurable what is not so.”  Galileo​​​​​​Have you ever done that thing where you set a bunch of goals, write a ton of ‘to do’ lists, get allll excited about your inevitable success… and then fall flat on your face and can’t work out why? It feels pretty deflating doesn’t it? What’s […]

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3 Simple Formulas to Make Copywriting Easy

‘Maaaan, if only there were formulas to make copywriting easy….’…Said quite a few people at some point I imagine! I’ve always enjoyed writing.  From the age of 11, I’ve written a diary (although admittedly it’s a bit intermittent these days!) I used to dream of writing novels and in my corporate role, I was often the […]

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